Boost Sales With Tailored Business Content That Converts

I’m a freelance writer in the finance, tech, SaaS, cleantech, energy, and renewable energy sectors.

Producing top-tier marketing content and strategy that drives sales is my jam. My writing breathes fire into even the most technical of subjects. Explaining complicated stuff in simple language is what I do best.

With more than 20 years’ experience as a content marketing writer and journalist, I’ll help ensure your efforts generate win after win.

Lore Lawrence, Professional B2B Copywriter

Hi, I’m Lore Lawrence.

I help audiences choose *you* by moving them through your funnel at lightning speed and across the sales finish line.

We’ll take your customers’ burning questions and turn them into:

* white papers

* case studies

* thought leadership articles

* blog posts

* sales copy

* landing pages

Let’s rev up your results using my experience:

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    As a journalist, features writer, and storyteller.

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    Writing about finance, fintech, tech, energy, cleantech, and renewables in a clear, engaging   way that makes even complicated subjects easily understood.

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    Interviewing CEOs, industry leaders, and subject matter experts to create content that promotes brand leadership and product superiority.

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    Working with both Management and teams worldwide to deliver consistent messaging across industries, countries, and regions.

Don’t Just Take My Word For It

  • "Lore is passionate about making stories resonate and land well with readers. Over the years, no matter what the topic, she has always ensured that our published content fulfilled the purpose it was meant to achieve – from driving interest in a new initiative, engaging readers through a call to action, or turning a small event into a stand-out news item! Lore is a creative maximizer who expertly assesses how and where to trim and adjust the flow of information and consistently delivers outstanding content that leaves its mark on readers."

    — Barbara Bitondo
    Lead Designer | Knowledge Solutions International Finance Corporation

  • "Lore is passionate about making stories resonate and land well with readers. Over the years, no matter what the topic, she has always ensured that our published content fulfilled the purpose it was meant to achieve – from driving interest in a new initiative, engaging readers through a call to action, or turning a small event into a stand-out news item! Lore is a creative maximizer who expertly assesses how and where to trim and adjust the flow of information and consistently delivers outstanding content that leaves its mark on readers."

    — Barbara Bitondo
    Lead Designer | Knowledge Solutions International Finance Corporation

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Services

Need engagement content that builds long-term brand loyalty and boosts your bottom line?

No worries, I’ve got you covered!

  • Content

    Elevate your brand with bespoke content that converts prospects.

    Learn More

  • Content Strategy

    Boost engagement with smart content strategies tailored to your audience

    Learn More

What people say about my work:

  • "I worked with Lore for almost 10 years at the World Bank Group and relied on her editorial, writing and strategic communications skills for high profile staff engagement initiatives and communications deliverables. Lore is a superb writer, reporter and editor with years of experience exercising editorial judgment for multicultural teams, communications teams and junior staff. If you are looking for expertise in the area of strategic communications, marketing, writing and content, Lore can help! Furthermore, she has a great sense of humor and is motivated to do good in the world."

    — Dani Clark
    Communications Lead, Office of the Managing Director World Bank Group

  • "I worked with Lore for almost 10 years at the World Bank Group and relied on her editorial, writing and strategic communications skills for high profile staff engagement initiatives and communications deliverables. Lore is a superb writer, reporter and editor with years of experience exercising editorial judgment for multicultural teams, communications teams and junior staff. If you are looking for expertise in the area of strategic communications, marketing, writing and content, Lore can help! Furthermore, she has a great sense of humor and is motivated to do good in the world."

    — Dani Clark
    Communications Lead, Office of the Managing Director World Bank Group

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Explore My Portfolio

Together We’ll Ignite Your Most Important Objectives And KPIs

Our collaboration will focus on what truly matters to you, like shares, subscribers, downloads, leads, and sales. Together, we’ll map out how to achieve your most critical content marketing and content strategy goals, in addition to outlining specific project scopes and metrics designed to push you over the edge and crush your competition.

So why wait? Let’s talk about how we can create content that pushes your clients to take action NOW.